Outcast Media has been looking at the “ungettables.” This is the media company’s catchword for people who aren’t big media consumers, who are young, middle class-plus, and have a penchant for owning several vehicles including hybrids, and like luxury autos.
Read More: MediaPost.com
While a growing number of consumers are moving online to stay current with news or shop, those consumers aren’t necessarily engaging with ads while in the online space. [...]Keep Reading »
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