If you have a sore throat and runny nose because of allergies, chances are you do not want to spend a lot of time beside a gasoline pump. But if you find yourself there, a new digital advertising campaign for Halls aims to convince you — with the aid of real-time pollen-count forecasts — that you should buy its cough drops.
Read the rest at New York Times.
www.NYTimes.com January 27, 2014 Outcast Media, Santa Monica, Calif., which operates video screens at gasoline station pumps, agreed to be acquired by Gilbarco Veeder-Root, Greensboro, N.C., which operates [...]Keep Reading »
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